Our Mission

Hi, my name is Charles Weller, and I’m the founder of Ground-Based Nutrition.

I became disenchanted with the way the conventional keto diet was being touted, despite the evidence demonstrating the potentially serious effects of large amounts of animal products in the diet.

I knew there needed to be a new way to do keto—one that’s healthy and rooted in science.

That’s why I created the world’s first Plant-Based Ketogenic product line.

At Ground-Based Nutrition we believe in creating supplements that help people reach their fitness goals in a way that’s healthy … both inside and out.

We believe the ketogenic diet is best lived plant-based.

We provide high-quality products designed to supplement a balanced, plant-based ketogenic lifestyle.

Forget everything you’ve heard about the keto diet…

What comes to YOUR mind when you think of the keto diet?

That’s right, artery-clogging, inflammatory foods—like bacon, steak, and cream.

Losing weight on the conventional keto diet is kind of like party crashing. Sure, you made it to the party … but you just pissed off the host.

Conventional keto helps you lose weight—but at the expense of your long-term health.

But keto doesn’t have to be this way.

You can lose weight without damaging your body.

“Ketogenic” means that through the process of ketosis, the body is converting the body’s fat reserves to ketones, which it’s using for fuel … instead of glucose.

So there’s nothing about “ketogenic” that means you have to eat animal products.

In fact, here’s the reality for many people on the conventional keto diet: they end up eating too much meat, and the excess protein turns into glucose through a process called gluconeogenesis.

And you know what? They’re kicked out of ketosis faster than a cheating husband is kicked out of the bedroom.

So what’s the alternative?

Imagine losing inches off your waist with the keto diet without worrying about the health ramifications.

Or maybe you’re a vegan or vegetarian, and you’re looking for a different way to do keto.

Welcome to Plant-Based Keto

All of our products are designed to help you live a plant-based ketogenic lifestyle.

Whether you’re looking to lose weight or build muscle, these products supplement a balanced, plant-based keto diet.

Check out our products.